课程介绍
课程安排
The objective of this course is to cultivate students’ international marketing concept, ability and skill. Let student understand what the key components and differences of cross-culture are..
课本&教材
Introduction 2.International marketing content I 3.International marketing content II 4.Brief of international economics environment 5.Brief of political environment 6.Seminar of country I 7.Seminar of country II 8.Seminar of country II 9.Seminar of count
-
Chap002.ppt
-
Chap003.ppt
-
Chap004.ppt
-
Chap005.ppt
-
Chap006.ppt
-
Chap007.ppt
-
Chap008.ppt
-
Chap009.ppt
-
Chap010.ppt
-
3-1chiquita..ppt
-
3-2Chiquita annual.pdf
-
3-3Final Report Chiquita.pptx
-
3-2VNM_Annual_report_FINAL_ENG.pdf
-
3-2Request-AAPL_10K_FY09.pdf
-
3-1Constructing a Nation.doc
教师 / 林伶瑾
教师 / 企管系
教师 / 商管院