Course Intro

Course Plan

The objective of this course is to cultivate students’ international marketing concept, ability and skill. Let student understand what the key components and differences of cross-culture are..

Textbooks

Introduction 2.International marketing content I 3.International marketing content II 4.Brief of international economics environment 5.Brief of political environment 6.Seminar of country I 7.Seminar of country II 8.Seminar of country II 9.Seminar of count